Nimisha Udeshi

With 29 years of expertise in Media Planning & Buying, Nimisha has been at the forefront of shaping brands and mentoring future industry leaders. A diploma holder of Advertising & Marketing from Xavier Institute of Communication (XIC), Mumbai, she started her journey with Triton Communications Pvt. Ltd., managing powerhouse brands like Haywards 5000, Royal Challenge Premium, Krack Cream, Moov Ointment, Charak Pharmaceuticals and many more.

In 2000, she took the leap and founded ANIMS CONNEXION Pvt. Ltd., an independent media agency that has managed 100+ clients and a portfolio exceeding Rs.500 crores. Her expertise lies in crafting data-driven, high-impact campaigns that drive real business growth. Under her leadership, brands have not just gained visibility but achieved real impact in the market.

But her influence doesn’t stop there! She is also a passionate mentor and educator, having trained countless students in Media Planning, many of whom now hold key positions in top agencies.

She has won the prestigious award “Women Disruptors” Excellence in Media Planning” from Adgully – An Online Advertising and Marketing Platform

For Nimisha, Media Planning isn’t just about numbers—it’s about strategy, innovation, and impact – it’s a passion. Whether it’s crafting high-impact campaigns, mentoring the next generation, or helping brands dominate their space, she continues to be a force to reckon with in the industry.

🔥 Want to learn the secrets of successful media planning? Connect with Nimisha Udeshi at NIMS Academy and stay ahead of the curve!