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About Us
Live Sessions
Courses
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Success Elite Model
Corporate Model
Mentorship
Student Queries
Contact
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All Courses
Advertising & Marketing
Success Mastery Model
Curriculum
5 Sections
59 Lessons
1 Week
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DISCOVER YOUR NICHE
Explore your interests, strengths and the areas of advertising and marketing that attract you.
9
1.1
Build the Brand
1.2
Creative Thinking & Strategy
1.3
Media Concepts
1.4
Digital Channels & Platform Roles
1.5
Strategic Communication & Storytelling
1.6
Introduction to Sports Marketing
1.7
Sports Marketing & the Marketing Mix
1.8
Sponsorship & Brand Partnerships
1.9
Sports Promotion, Digital & Social Media
THE LEARNING CURVE
Understand how advertising and marketing actually work — how ideas, strategy, media, digital, PR and other functions come together.
17
2.1
Think Like a Marketer
2.2
Define the Advertising Challenge
2.3
Build the Advertising Strategy
2.4
Creative Brief
2.5
Creative Communication & Storytelling
2.6
Digital Strategy & Business Objectives
2.7
Digital Consumer & Customer Journey
2.8
PR Strategy & Objectives
2.9
Media Relations & Earned Media
2.10
Media Tools
2.11
Market Prioritization
2.12
Target Audience Definition
2.13
Competition Analysis
2.14
Media Strategy & Objectives
2.15
Media Brief
2.16
Sponsorship & Brand Partnerships
2.17
Sports Marketing in India
MASTER YOUR CRAFT
Build the specialised knowledge and skills required for the niche you choose.
16
3.1
Copywriting
3.2
Digital Data, Measurement & Performance
3.3
Sponsorship & Brand Partnerships
3.4
Digital Advertising, AI & the Future
3.5
Corporate Communication, Reputation & Crisis
3.6
PR, Society, Ethics & Emerging Practice
3.7
Sports Events & Fan Engagement
3.8
Sports Marketing Case Studies
3.9
AI in Media Planning
3.10
Media Analysis
3.11
Media Plan Development
3.12
Media Operations
3.13
Media Plan Execution & Post-Campaign
3.14
Budget Allocation
3.15
Media Buying
3.16
Media Presentation & Storytelling
OWN YOUR EDGE
Apply your skills, solve real problems, and build work that sets you apart.
12
4.1
Working Under Extreme Competition & Pressure
4.2
The Inner Strategy Session
4.3
Money Mindset
4.4
Success Mindset
4.5
Advertising, Communication & Creative Mini Project
4.6
PR & Sports Marketing Mini Project
4.7
Digital Marketing Mini Project
4.8
Q&A – Live Session
4.9
Case Studies
4.10
Group Discussion
4.11
Expert Panel Discussion
4.12
Final Project for Certification
Digital Advertising
Turn your skills, experience and portfolio into a professional career.
5
5.1
Career Guidance & Mentoring
5.2
Career Q&A – Live Session
5.3
Career Positioning
5.4
Interview Readiness
5.5
Certification & Course Completion
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